萧山旅游宣传图像惊艳纽约时代广场
近日，一幅展示萧山旅游魅力的宣传图在纽约时代广场的大屏幕上亮相，成为游客和市民关注的焦点。
Recently, a promotional image showcasing the charm of Xiaoshan tourism made a splash on the big screen of New York’s Times Square, drawing the attention of both tourists and locals.
这张宣传图上展现的是湘湖的美景，一泓湘湖水如般映出天边夕阳的余晖，四亭桥跨越湖上，诉说着长达8000年的跨湖桥文化。蕴含东方魅力的萧山向全世界发出邀请。
The image featured a stunning view of Xianghu Lake, with its clear waters reflecting the glow of the setting sun. The Siting Bridge, exuding an Eastern charm, spanned the lake, telling the story of the area’s 8,000-year-old bridge culture. With its东方魅力, Xiaoshan extended a sincere invitation to people all over the world.
So far, more than 160 media outlets including Market Watch and Business Review USA have covered the news of Xiaoshan’s tourism promotion on Times Square. With abundant tourism resources and a long history, Xiaoshan is known as a “treasure of heaven”. In recent years, with the successful hosting of the G20 Hangzhou Summit, Xiaoshan has made frequent appearances on the international stage with a more confident and elegant image.
世界旅游总部（WTA）正式落户萧山湘湖，为萧山旅游提供了一个向全球展示的重要平台。今年，萧山还将举办包括WTA第二届年会、理事会和“世界旅游·湘湖对话”系列活动。湘湖美景也将成为世界级旅游景点。随着WTA的入驻，湘湖区域现已拥有多家4旅游景区和重点旅游项目。
Furthermore, the World Tourism Alliance (WTA) has officially established its headquarters in Xiaoshan’s Xianghu Lake, providing an important platform for Xiaoshan to showcase its tourism to the world. This year, Xiaoshan will also host the second annual meeting of the WTA, as well as various events such as the “Dialogue on Tourism in Xianghu”. The beauty of Xianghu Lake is also destined to become a world-class tourist attraction. With the arrival of the WTA, Xianghu now boasts several national AAAA-level scenic spots and key tourism projects.
萧山还按照全省“万村景区化”的部署，制定实施乡村振兴战略，计划五年内实现美丽乡村提升村全覆盖。今年的萧山国际旅游节也将具有地方特色的节庆活动纳入其中，走出一条具有萧山特色的旅游之路。当下的萧山可谓是天时地利人和，已正式开启“旅游国际化”新征程。
Meanwhile, following the deployment of converting villages into tourist attractions across the province, Xiaoshan has formulated a five-year action plan for implementing rural revitalization strategies and transforming itself into a beautiful region. This year’s Xiaoshan International Tourism Festival has also incorporated local festivals and events, creating a unique path for tourism with Xiaoshan characteristics. The current era is ripe for development in Xiaoshan, and it has officially embarked on a new journey to internationalize its tourism sector.
